The goal of the every entrepreneur is to grow their business and using marketing techniques but you might have ended up losing your money with traditional marketing campaigns and bad advertisements. If you focus on chat marketing or chatbot marketing or you can actually get more return on your marketing budget. Let us show you how you can achieve this. 

Chat marketing helps you to connect with your potential customers 1:1 using a Messenger or DMS. When you connect with your customers potential customers 1:1 – then there is a high chance of building up relationships. This will help them to know more about your brand and will get more understanding about the product or services you offer. 

For example if you send them to a website or a landing page they don’t have enough time to read through and understand everything but if you send them a message or a DM and make it more interactive by using a chatbot then there the high chance they will interact with you again and again and suppose if they stop interacting with your chatbot then we can actually follow up by asking more engaging questions and bring them back and we have a high chance of converting them as your customers. This kind of conversational marketing strategy is not available when it comes to email marketing or landing pages. 

With chat marketing you can answer your customers questions 24×7 without them waiting for an answer. This helps you to reduce the number of customer service representatives while saving more time and providing instant answers to your customers. 

For example if you are in e-commerce company selling custom made goods the shipping times will be high and you might receive a lot of customers request asking them about their shipping status. If you integrate a chatbot on your Facebook or Instagram or may be in your website you can simply answer those shipping status questions by asking for the order id and provide in a live shipping update instantly. This increases the customer satisfaction in a very high level and helps you to bring back your customers again and again to buy from you. 

We hope you understand importance of chat marketing and learn some examples how it can grow your business online. If you want to implement any of the chat marketing strategies in your business please contact us today. We provide chat marketing services on Messenger, Instagram, WhatsApp, Website and Google Business Messages.